Agora Nova
Reddit · case study
Date not listed · App & gaming

“A tale (tail?) of two headlines: how Zoetis optimized their headlines for Reddit”

Title as published by Reddit.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand
ZOZoetisDetected automatically
Agency
CMI Media Group
Technology
None named
Measurement
None named
Platform
Reddit
Relationships this case study supports
  • CMI Media Group is named as the agency that served Zoetis (Served brand) on Reddit.

Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.

Source
business.reddit.com · Partner Programs: Measurement, CTV, App & Gaming, last checked Oct 20, 2026

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