The Trade Desk · case study
Date not listed · CTV
“UMI delivers more reach and conversions using Unified ID 2.0”
Title as published by The Trade Desk.
Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study
Who was involved
Brand
UMUMIDetected automaticallyAgency (customer)
Technology
None namedMeasurement
None namedPlatform
Relationships this case study supports
- UMI is named as the customer (Agency customer) on The Trade Desk.
Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.
- Source
- thetradedesk.com · Partner Programs: Measurement, CTV, App & Gaming, last checked Oct 20, 2026