Agora Nova
Amazon Ads · case study
Dec 2, 2024 · Retail media

“How Sofidel drove a reported result lift in offline sales with Prime Video ads and OLV”

Title as published by Amazon Ads. Numbers in the title are withheld until Agora Nova verifies them against the original page.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand
CCCarta Camomilla
Agency
None named
Technology
None named
Measurement
Platform
Relationships this case study supports
  • Circana co-appears with Amazon Ads in this case study (Co-appears).

Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.

Products used (auto-detected)
Amazon DSP, Streaming TV, Prime Video ads
Market
Italy
Story type
Brand + media/measurement partner
Source
advertising.amazon.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026