“Purina saw a reported result increase in new-to-brand detail page views with Geographic Insights and Activation”

Title as published by Amazon Ads. Numbers in the title are withheld until Agora Nova verifies them against the original page.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand

PUPurina

Agency

Technology

None named

Measurement

None named

Platform

Relationships this case study supports

OpenMind is named as the agency that served Purina (Served brand) on Amazon Ads.

Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.

Products used (auto-detected): Amazon DSP, Amazon Marketing Cloud
Market: US / unspecified
Story type: Brand + agency
Source: advertising.amazon.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026

Amazon Ads

Retail media

Amazon Ads

Retail media

Amazon Ads

Retail media

App & gaming