Agora Nova
Amazon Ads · case study
Jun 9, 2026 · Retail media

“Perpetua and Cartograph help Davids Toothpaste achieve reported result purchase rate lift”

Title as published by Amazon Ads. Numbers in the title are withheld until Agora Nova verifies them against the original page.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand
DTDavids Toothpaste
Technology
Measurement
None named
Platform
Relationships this case study supports
  • Cartograph is named as the agency that served Davids Toothpaste (Served brand) on Amazon Ads.
  • Perpetua co-appears with Amazon Ads in this case study (Co-appears).

Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.

Products used (auto-detected)
Sponsored Brands, Amazon DSP, Amazon Marketing Cloud
Market
US / unspecified
Story type
Brand + agency + tech
Source
advertising.amazon.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026