“EssenceMediacom (WPP Media) helps The Coca-Cola Company grow new-to-brand customers reported result with Twitch”

Title as published by Amazon Ads. Numbers in the title are withheld until Agora Nova verifies them against the original page.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand

TCThe Coca-Cola Company

Agency

Technology

None named

Measurement

None named

Platform

Relationships this case study supports

EssenceMediacom is named as the agency that served The Coca-Cola Company (Served brand) on Amazon Ads.

Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.

Products used (auto-detected): Amazon DSP, Streaming TV, Twitch
Market: Spain
Story type: Brand + agency
Source: advertising.amazon.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026

Amazon Ads

Retail media

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