Agora Nova
Criteo · case study
Mar 5, 2025 · Retail media

“Babybel goes full-funnel for maximum retail media impact on ASDA”

Title as published by Criteo.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand
BABabybel
Agency
None named
Technology
None named
Measurement
None named
Platform
Products used (auto-detected)
Sponsored Products, Onsite Display, Offsite
Market
UK
Story type
Brand + platform only
Retailer site (Criteo)
ASDA
Source
criteo.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026