Meta
Social & Search
Ads across Facebook, Instagram, Messenger and WhatsApp, bought through Meta Ads Manager.
In 6 partner case studies2 agencies linkedAgency program · no public incentive
Explore
Explore the data
Retail Media + Retail Media Tech
Grow retail and grocery sales
Retail media networks and the tech that runs them.
CTV & Programmatic
Reach TV audiences
CTV platforms, DSPs and TV measurement.
Measurement & Attribution
Prove what is working
Attribution, incrementality and MMM.
App & Gaming
Scale app installs and revenue
UA networks, MMPs, ASO and subscriptions.
Social & Search
Grow on social and search
The major self-serve ad platforms.
Commerce & Martech + Commerce Media
Run commerce and retention
Commerce platforms, email, SMS and loyalty.
All 222Retail Media 9Retail Media Tech 26Commerce Media 3CTV & Programmatic 48Measurement & Attribution 75Social & Search 13App & Gaming 50Commerce & Martech 11Ad Tech 5Media & Services 15
13 companies in Social & Search. Sorted by launch set, then evidence.
Social & Search
Search, YouTube, Display, Shopping and app campaigns, bought through Google Ads.
46 case studies3 agencies linkedAgency program · documented incentive
TikTok
Social & Search
Short-form video ads on TikTok, plus TikTok Shop for in-app commerce.
In 3 partner case studiesAgency program · no public incentive
Snap
Social & Search
Ads in Snapchat’s camera, Stories and Spotlight, bought through Snap Ads Manager.
308 case studies32 agencies linkedAgency program · documented incentive
Social & Search
Ads placed in Reddit’s community feeds and conversations.
307 case studies59 agencies linked9 directory listingsAgency program · documented incentive
Microsoft Advertising
Social & Search
Search and audience ads across Bing, Microsoft properties and partner sites.
Agency program · no public incentive
Amazon Ads
Retail Media
Sponsored ads, Amazon DSP and Amazon Marketing Cloud across Amazon’s store and media.
Best for Brands selling on Amazon
266 case studies90 agencies linkedAgency program · no public incentive
AppLovin
App & Gaming
Mobile and web ad platform (AXON) for user acquisition and monetization.
In 2 partner case studies15 agencies linked15 directory listingsAgency program · documented incentive
Social & Search
Visual discovery and shopping ads on Pinterest.
In 13 partner case studies2 agencies linkedNo public agency program found
Social & Search
B2B ads targeted by job title, company and industry.
Agency program · no public incentive
Nextdoor
Social & Search
Neighborhood-level ads on Nextdoor.
Agency program · documented incentive
OpenAI (ChatGPT Ads)
Social & Search
Advertising inside ChatGPT. Agency access is early and terms are not public.
Agency program · no public incentive
X
Social & Search
Promoted posts and video ads on X.
Agency program · no public incentive