Agora Nova
Walmart Connect · case study
Jan 13, 2026 · Retail media

“How Kellanova turned a Cheez-Mergency into a full-funnel retail media win”

Title as published by Walmart Connect.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand
CICheez-It (Kellanova)
Agency
Technology
None named
Measurement
None named
Media / channel
Relationships this case study supports
  • NovaOne is named as the agency that served Cheez-It (Kellanova) (Served brand) on Walmart Connect.
  • Paramount+ co-appears with Walmart Connect in this case study (Co-appears).

Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.

Products used (auto-detected)
Sponsored Products, Sponsored Brands, Sponsored Search, Onsite Display, Offsite Display, Walmart DSP, CTV
Market
US
Story type
Brand + agency
Source
walmartconnect.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026

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