Agora Nova
Walmart Connect · case study
Sep 4, 2026 · Retail media

“How keyword targeting helped Frito-Lay win category share”

Title as published by Walmart Connect.

Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study

Who was involved

Brand
FLFrito-Lay
Agency
None named
Technology
None named
Measurement
None named
Products used (auto-detected)
Sponsored Products
Market
US
Story type
Brand + platform only
Source
walmartconnect.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026