Instacart Ads · case study
Dec 15, 2025 · Retail media
“Roku Ad Formats Paired with Instacart First-Party Data Drives reported result ROAS for The Hershey Company”
Title as published by Instacart Ads. Numbers in the title are withheld until Agora Nova verifies them against the original page.
Reported results are the publisher’s claims. Agora Nova has not verified them.View original case study
Who was involved
Brand
HEHersheyAgency
None namedTechnology
None namedMeasurement
None namedMedia / channel
Platform
Relationships this case study supports
- Roku co-appears with Instacart Ads in this case study (Co-appears).
Evidence type: Case study. Agora Nova records only what the page names. It does not infer partnerships beyond that.
- Products used (auto-detected)
- Recipe, Roku
- Market
- US
- Story type
- Brand + media/measurement partner
- Source
- company.instacart.com · Retail Media Case Study Map (pilot), last checked Oct 17, 2026