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Wholesale pricing (not public)

Duration: Per MSA

Recurring commission on every account (rate in onboarding terms)

Duration: Recurring

14-20% rebates on committed ad spend

Duration: Per commitment

14-20% rebates on committed ad spend

Self-service vs. Agency Package

Referral 10% of net applied spend

Duration: 12 months per referred customer

15% / 20% / 25% recurring

Duration: 12 months

20% recurring, paid upfront

Duration: 5 months

15% recurring

Duration: Recurring

Agencies: 3% revenue share on qualifying client spend. Referral partners: 3% of referred brands' ad spend

Duration: Agency: not stated; referral: first 12 months

Not a commission program

Rev share on referred customers; agency can keep it or pass savings to the client

Select / Signature / Premier

20%-30% recurring

Duration: Recurring

Reseller margin tiers (contact)

Referral commissions by tier; launch bonuses (e.g., one-time payment equal to the customer's first-month subscription fee); ERP agency event bonus; MDF program.

Referral fee per client (not quantified)

35% recurring

Duration: Lifetime

30% recurring

Duration: 12 months

30% of each referred client's monthly subscription for 12 months; no minimums; stacks across clients

Premium: annual rebate. Historic APAC launch: $500 campaign credit on certification.

Revenue share & discounts (rate not public)

Incentives to promote (not quantified)

Rev share on referrals (rate not public); customer referral $100 per demo + $100-$1,000 conversion bonus by order volume

Rev share across all plans for the first 2 years

Referral fee (not quantified)

Revenue share (tier-dependent, not quantified)

Referral: ad credits for referrer and referred business (amount varies by market)

Partner+: promotional offers (new-client ad credits). All tiers: competitions and rewards.

Rev share (rate not public); event budget

Partner > Premier > Elite

20%

Duration: Up to 24 months

Commercial incentives; referral program for eligible agencies (not quantified)

Up to 40% MRR, lifetime (claims $1K-$15K per referral); Q4 promo 100% on referrals before 10/1

Duration: Lifetime

Free impact.com account (Gold+); business referrals (Gold+)

Partner > Gold > Platinum > Diamond

Platform licensing (not public)

20% kickback, lifetime (per partner page graphic)

Duration: Lifetime

Revenue share; highest at Elite (rates not public)

Basic > Silver > Gold > Platinum > Elite

15% monthly

Duration: 12 months (Analyst plan and up)

30%

Duration: First 6 months

Referral bonuses on closed brands (not quantified)

Referral bonus on referred accounts; SPIFFs

Differentiated (better) fees for referred customers; program pitched as a way to 'earn extra money'.

New-customer promo credits (2026 standard: spend $250, get $500, per Adcore). Co-op marketing funds (per Adcore, an Elite partner).

Rewards on media spend (credits for creative or media, or cash back); rates not public

Rewards for media spend: credits redeemable for creative services, media, or cash back, scaling with spend. Creative credits. Separate referral program for measurement partners that introduce net-new brands.

Credits that scale with client media spend, redeemable for creative services, media, or cash back

Single verified tier; rewards scale with spend

2024 version listed 'incentives' as commercial tools for client onboarding. No cash terms public.

Competitive revenue share (rate not public)

Revenue opportunity (not quantified)

Launch incentives for onboarding new advertisers (amounts not public)

10% of billable fees

Duration: 2 years from contract start

Free ad credits for agencies and customers (amounts not public)

10% (Affiliate, Influencer, Registered); 15% (Select); 20% (Premier) of net revenue

Duration: Per closed subscription

Recurring revenue share, scales with portfolio

Duration: Recurring

Recurring commissions on referred or managed customers (rate not public)

Duration: Recurring

Up to 20% of revenue from each new customer; lifetime commission

10% rev share for 12 months; partner bonuses (Select+); Partner Development Funds (Premier+)

Registered > Select > Premier > Elite (invite)

Third-party affiliates earn on sign-ups (unverified)

10% recurring on all subscription payments (incl. annual)

Duration: Recurring

Operational and commercial incentives (not quantified)

Revenue share on referred customers (rate not public)

Ongoing revenue share; extra share for recruiting other partners

Duration: Ongoing

Referral payouts (rate not public)

Revenue share (not quantified)

Monthly revenue share on referred merchants. App developers: 0% on first $1M lifetime revenue, 15% after (since Jan 2025).

Coupons / discounts for both tiers (per Adweek).

Coupons reported for agency tiers (Adweek); Indy terms not public

Separate from Agency Partner / Strategic tiers

Revenue share; higher commission for top performers (rates not public)

Co-marketing and joint business development. No cash terms public.

Level 1 up to 30%; Level 2 up to 40% (range 10-40% by product)

Duration: Lifetime of client subscription

15% recurring (Tier 1); 20% recurring (Tier 2)

Duration: 1 year (Tier 1); 2 years (Tier 2)

$200 credit per new client account once the client spends $1,000 within 60 days; credits per agency may be capped

Partners Program (no tiers public); Taboola PRO training program

0% / 10% / 15% rev share OR equivalent client discount

Duration: 12 months

Cash-heavy. Reported Q4 program (Oct 1 to Dec 31, likely 2024): $5K-$20K cash for incremental daily GMV growth; up to $10K for first-time tier upgrade; $1K-$10K per incubated creator; $1K-$5K/month ad credits plus $2K for top-15; up to $1K ad credits per seller (max 70 sellers) for creator-service partners.

20% of subscription

Duration: 12 months

0% / 10% / 15% / 15% rev share by tier

Duration: 12 mo (Silver, Gold); 18 mo (Platinum)

Silver 10% for 12 mo; Gold 15% for 12 mo; Platinum 15% for 18 mo. Starts once referred MRR hits $1K

Bronze > Silver > Gold > Platinum (reassessed quarterly on rolling 12-mo referred MRR)

50% first month, then 20% recurring

Duration: 12 months

Service partners: quarterly rebates redeemable for co-marketing and licenses; affiliates: commission on Asset Store and Pro sales

Duration: Cookie 7 days (Asset Store), 30 days (Pro)

Agency rev share on client TV ad spend: 7.5% / 10% / 12.5%; affiliate 10% of net revenue

Duration: Ongoing (agency); 6 months (affiliate)

Revenue share on the ad spend referred clients run through Vibe; paid monthly, within 60 days of month end. Rate not public

Referral up to 10% (capped $105/mo per referral); reseller 20%-50% rev share

Duration: Recurring

Co-marketing opportunities. No cash incentives public.

10%

Duration: Lifetime

25% recurring, max €2,000 per referral

Duration: Until cap

Affiliate 30% recurring forever; solution partners one-third of lifetime revenue

Duration: Lifetime

Creators: developer-set revenue share per transaction; flat-fee campaigns coming

50% recurring

Duration: Lifetime